In an era of social media dominance, one might question the relevance of email newsletters. But here’s a surprise: email marketing isn’t just still alive, it’s thriving, and small businesses …

Exploring the Benefits of Email Marketing for Small Businesses
Every day, more than 4 billion people worldwide use email, making it one of the most widespread forms of communication. With that in mind, just imagine being able to reach …

6 Keys to Content Writing for Small Business Websites
Let’s say you’re on the hunt for a local bakery, and you stumble upon a website. The first thing you see is a block of text that reads, “We sell …

How to Develop a Content Repurposing Workflow for Your Business
In the digital age, businesses face a constant demand for fresh, engaging content. Yet, creating new content from scratch can be a time-consuming and overwhelming process. What if there was …

The Benefits of User Generated Content for Small Businesses
In an era where trust is a cornerstone of consumer behavior, the voice of the customer has emerged as a game-changing force for businesses of all sizes. As such, more …

The Fediverse and ActivityPub: What Businesses Need to Know
In recent months, the landscape of social media has experienced unprecedented shifts. Millions of users are leaving Twitter after Elon Musk’s radical changes, leaving them in search of a new …

How to Create a Winning Social Media Strategy for Small Businesses
If your small business isn’t on social media these days, it might as well be invisible. The magic of the digital age has given us platforms that can connect our …

Email Marketing vs Social Media: Which is Better?
Every day in the world of digital marketing is filled with endless choices. What content should you post? Who should you target? Which metrics are most important to track? The …

A Comprehensive Guide to Email Marketing for Small Businesses
Email marketing may be one of the oldest forms of online communication, but it remains a powerful tool in the digital marketing space. Despite the rise of new social media …

How to Excel on the Alignable App: A Guide for Small Businesses
So, you’ve heard about this Alignable app that’s making waves in the small business community. Maybe you’re asking, “Is Alignable legit?” or “Can this app really help my business?” You’re …